Are you looking for support with your employer branding?
Would you like to create a convincing presence as an employer brand? Would you like to convince qualified employees and win them over? We set up a holistic employer branding strategy for you, create your positioning as an attractive employer and positively influence your image as a corporate brand. We help you build a sustainable employer branding around your company, your wishes and goals and to maintain it in the long term.
Then you’ve come to the right place.
May we introduce:
As an agency for employer branding, we create everything that is relevant for your employer brand – starting with the design, adaptation of your website through SEO and target group-relevant content, social media marketing and other online marketing measures, through to workshops and coaching, we are there to advise you or take over these processes for you.
You want to increase your reach, strengthen your brand, communicate values, or attract qualified employees?
Our work as an employer branding strategy agency begins with an analysis of your industry, the competition and existing best practices. Your target group is identified internally through surveys and interviews with your employees. Externally, on the other hand, through studies and professional articles.
Strategy & Positioning
In close cooperation with you, we develop or optimise your unique employer value proposition. It is the linchpin of an employer brand and defines your positioning and strategic orientation in competition.
We develop the design of your employer brand as well as the campaign design – always under the integration or differentiation of the entire corporate brand and planned further employer branding measures.
MEDIA CONSULTATION & PLANNING
There are many touchpoints to the target group. With our expertise, we support you in the selection of suitable media, contact options and media planning for online & out-of-home campaigning as well as ad placement on/ and social media. We can draw on in-depth knowledge of various social media channels, such as LinkedIn, XING, Instagram, Facebook, TikTok and many more.
The central point of contact for all your potential applicants is your website – especially your careers page. As part of an employer branding strategy, we conceptualise and design this to increase your attractiveness as an employer brand and make information more tangible.
Online Marketing & Social Media
By using online marketing, SEO and SEA, we enable your employer brand to advertise your open positions in a targeted manner. In addition, we distribute target group-relevant content via various social media channels and provide potential applicants and customers with authentic insights into the daily work routine at your company.
UNIVERSITY MARKETING & FAIRS
Addressing the next generation can create early relevance with your target group. We succeed in this through our network. We promote your presence through university marketing, via promotions and appearances at career fairs at universities.
PROCESS CONSULTING: APPLICATION & ONBOARDING
In order to turn applicants into employees, the candidate experience must also be guaranteed in the processes. As a strategic employer branding agency, we provide advice on recruiting, application and onboarding processes as well as on conducting assessments.
Workshops, Coachings & Incentives
Internally, we can also strengthen your employer brand among your employees by supporting you in the design and implementation of team development workshops and coaching sessions. Furthermore, we design and implement team incentives, employee and family events as well as employer promotions for employee retention. This also includes internal communication and regular surveys to ensure employee satisfaction.
Never again unsuitable applicants
TASKS OF A AGENCY FOR EMPLOYER BRANDING
Our mission as an employer branding agency is to harness the power of positive branding for you. We create your employer brand, through which you position and establish yourself as an attractive employer in the applicant market.
Contact us now!
WHY EMPLOYER BRANDING?
Building an attractive employer brand can help you attract the right, qualified applicants, inspire them for your company and ensure that your employees identify strongly with you as an employer. Our goal for your employer brand is that job seekers are not only attracted by the job advertisement itself, but also see a positive added value with you as an employer.
- Positioning and reinforcing your reputation with young talent and potential applicants
- Strengthening your expertise
- Expansion of your network
- Creating and promoting trust in your employer brand
- Fostering relationships with your environment
- Increasing your sustainable visibility among potential employees
Social Media Trends 2023 – It’s that time of the year! As 2022 is coming to an end, it’s time to look at the upcoming updates regarding the world of social media. To be at the top of the social media game, brands should consider the trends since social media remains the most important communication
Imagine a social media platform without filters and editing tools. An app that simply shows you totally “unfiltered” – spontaneously and authentically. With this concept, the “BeReal” app reached over 8 million downloads in the last few months and is one of the top downloads in both – the App Store and the Google playstore
Instagram Reels are THE trending format on Instagram. Why? Simply because these short, dynamic videos are Facebook’s answer to TikTok. It means for you that Instagram itself is pushing this format very hard and rewards accounts that use the new feature with more traffic. So you can get more reach very quickly. But not every