Your social media agency in Frankfurt
May we introduce: Europe’s hub with more than 1,000 years of history and the headquarters of our social media agency in Frankfurt.
Here in the heart of Europe, we personally go to bat for your company when it comes to not only having a presence on the social networks, but also getting off to a successful start. Hardly any company can do without a presence on social networks these days. It has never been so easy to identify your own target group and to provide them with the appropriate content.
In addition to addressing specific target groups, the use of social media marketing offers a number of other advantages. Facebook, Instagram, LinkedIn etc. can be used not only to increase brand awareness and reputation, but also to establish direct contact between brand and customer. Social media marketing makes a brand more tangible. It is not just content that is published – but values that can be communicated and implemented sustainably.
Your marketing agency in Frankfurt
Not only do we help you make a smooth entry into the world of social networks, we also actively support you in optimizing existing social media strategies. We help you to unlock the full potential of success-promising platforms.
Take a look at our social media management services:
1. Holistic social media consulting & social media support
We dedicate time for your needs and requirements. That’s why it’s important for us to first record your initial situation as part of a comprehensive analysis of the current situation. On which social media platforms is your company already represented? Which social media strategy is currently being pursued? We also take a look at your time, personnel and financial resources. Part of our social media consulting is also an in-depth analysis of the competition: Which social media strategy do your competitors use and which of the contents are well received by the target group? The analysis of one’s own target group forms an important basis for all further activities. On which platforms does my target group primarily move? As your social media agency, we will ask the right questions. We help you develop the appropriate answers and successfully implement your goals.
2. Developing a social media strategy together
Our aim is to formulate social media strategies whose goals are measurable and clearly defined. Only in this way can activities be profitably controlled and key figures used for review.
We create an editorial plan for you that shows both content types and the corresponding frequencies. Even if the same content can be used for multiple platforms, this content must be prepared in a platform-specific way. We help you internalize the platform-specific differences. Based on years of experience, we provide you with best-practice examples to make implementation easier.
3. Social media advertising
The best content is worthless if no one sees it. This is exactly why the use of paid advertising is part of our holistic marketing strategy. As an online marketing company, we support you with the advertising possibilities of social media channels. Thanks to full cost control, social media advertising can be used profitably by start-ups with small budgets as well as by medium-sized and large companies.
We use the numerous social media advertising options offered by Facebook and other networks to place your content in a target-group-specific way. The social networks provide a range of demographic and psychographic data so that your ads can be played out precisely – without any major scattering losses. The use of social media advertising not only serves to improve your image and customer loyalty, but also helps you sell your products and services. Thanks to simple optimization options, campaigns can be targeted in the desired direction. Numerous split tests can be carried out to improve performance.
4. Everything in sight with social media monitoring & social media controlling
Regardless of whether one is represented in social networks or not – opinions are expressed everywhere, including about one’s company, products or services. This makes it all the more important to keep track of this information (social listening) and to react immediately in the case of a crisis (shitstorm). Whether general feedback, criticism or praise: customer opinions are important and give you a competitive edge. As a social media marketing agency, we can take over the entire monitoring and controlling process if required, so that trends can be identified at an early stage and appropriate social media activities can be adapted.
In addition to customer opinions, social media performance measurement is also an important indicator of the performance of your activities and part of our daily work. Can individual social media campaigns continue? Do strong corrections have to be made in order to achieve the previously formulated social media goals? There are a number of indicators that provide information about the success or failure of a campaign. We keep an eye on these indicators for you in order to steer the campaign in the best possible way.
5. Influencer marketing
Nothing is more effective than a recommendation from someone you trust.
Influencer marketing is nothing more than a modern version of classic recommendation marketing. We search for the opinion leaders in your industry to authentically promote your products and services to your target group. In addition to a loyal community, we place great emphasis on ensuring the fit, quality of the content and authenticity of the followers. If required, we take over every stage of the influencer marketing process. As a social media agency in Frankfurt, we not only take care of the selection of niche-specific influencers, but also ensure a smooth implementation of the campaign.
We will take care of all these services for you:
- industry-specific selection of influencers
- comprehensive briefing
- continuous quality control and approval of content (text, image, video)
- ensuring the defined deadlines
- detailed monitoring & reporting
6. Social media workshops und webinars
Would you like to learn more about social media marketing so that you can implement selected social media channels in your marketing mix yourself? We not only create the basics, but also guide you step-by-step through every process of social media marketing – in doing so, we are always guided by the latest trends and developments with best-practice examples from different industries. The correct use of social media tools is just as much a part of our social media workshops as the creation of exemplary editorial plans.
We design our social media webinars very individually, adapted to the wishes and requirements of our participants – it does not matter whether you want to operate social media in the B2B or B2C area.
Start now with your social media agency in Frankfurt
Do you have further questions or would you like to know more about our services? Our social media agency in Frankfurt will be happy to help you with any concerns. Call us at (+49)176-34343205 or send us an email.